The Works – The Alumni Magazine of Virginia Tech Mechanical Engineering
We created and produced The Works each Spring and Fall for 8 years to help increase alumni engagement and more specifically, to increase alumni donations directly to the Virginia Tech Mechanical Engineering Department instead of the University’s general fund. The publication won multiple awards for design, content and results. After 4 issues, new donations of $500,000 were received and students, faculty and alumni engagement increased substantially with people vying for stories.
ABOUT VIRGINIA TECH MECHANICAL ENGINEERING: The Department educates the engineers of tomorrow by integrating classroom theory and practical hands-on projects, by emphasizing the process of learning and critical thinking, and by promoting professional relationships among the University, business community and engineering industry.