C-Suite Executives Communication with Employees and HR

How C-Suite Executives Can Effectively Communicate with Internal Employees and Human Resources

Communication in almost any form can be challenging, but those in the C-Suite face a variety of obstacles and hurdles when speaking with those on different levels, especially when connecting with those on the human resource floor.

C-Suite Executives have long had a false and negative reputation for being the “big guy” (or gal, to be fair) that hang out behind their desks the majority of the time. Employees not involved in certain aspects of a business often assume that executives do nothing more than hold lengthy meetings, take extended lunches and entertain important clients, when the exact opposite may be true.

When it comes to dining out with corporate buddies, research tells us that the majority of senior executives only spend 35 minutes out of the full hour of their lunch. In fact, many of them also work through their lunch break at least three times a week. And those lengthy meetings? According to the same research, 45% of Chief Officers feel that employees and executives would be more productive if those get togethers were limited to once a week.

So how can executives better communicate with their employees? Seeking guidance from other CEOs can be very valuable:

Spark the Fire for Communication & Engagement

In a recent interview, Brian J. Dunn, CEO of Best Buy, contemplates this question, “How am I going to deepen my relationship with employees and deepen the conversation that goes on where they are?” He goes on to advise that we should become a part of the conversation rather than having it go on around us. Don’t wait for your human resource department to come to you with their concerns, be willing and able to go to them with yours. Sharing is caring.

The majority of line managers rely on accountants to provide them with financial support, such as budgeting and monthly reporting, but according to a recent survey, “HR’s influence in the workplace and with the C-suite has increased more than 50 percent over the past two years,” implying that HR initiatives have become more increasingly aligned with business strategies, and more involved in planning the annual budget.

Many leaders believe and support the idea that every HR team member should take responsibility for some line items in the budget. Encourage team ownership with your HR department and have them take on the stationary budget, coordinating travel and/or accommodation.

Let Them Know You’re Listening

Another way of effectively communicating with people is to understand them first in order to connect with them more intimately. Often people in different levels of an organization are intimidated by the “big boss,” but HRPA believes that HR departments are highly valued and appreciated by their leaders and executive officers. They also state that their HR departments need to “forecast critical social, legislative and people trends, leading the organization in implementing programs that have front-line buy-in and really matter to the business.”

This shows that HR leaders are themselves taking on an active leadership role and that they value that role within their business and care about its success. The advice here is that they could possibly learn some important lessons from their C Suite executives on how to become a more effective leader.

Open the communication door with them by giving a much needed pat on the back and offer your own advice. Listen to their ideas on how to improve your organization as a whole.

In conclusion, remember that communication is a two-way street, but often we can lose the science of speaking when we forget about the art of listening.


Wine and Marketing Workshop with Christina Motley and John O'Connor

Start the Year Off Right with Wine and Marketing

Learn the 5 Big Common Marketing Mistakes
Small Business Owners Will Make in 2015

(& How to Avoid These Pitfalls)


Raleigh-based Chief Marketing Officer, Christina Motley will present an interactive workshop and participants will walk away with practical tips to grow their business.

Marketing is more complicated than ever before and many individuals and business owners face common challenges that can be overcome with a better understanding of what to do and what not to do. Christina Motley is an experienced three-time entrepreneur who will help you figure out how to maximize your marketing efforts for an optimum return on your investment. Participants will learn best practices and walk away with practical tips to help grow their businesses. These workshops will help introduce ways to get your message in front of the right audience on the right channel.

Join us

Jan. 21 from 4:15-6:15 p.m.

at Total Wine, 4421 Six Forks Road #111  Raleigh, NC – in the conference room.

Space is limited to 20 seats.

Light refreshments and wine tastings are courtesy of our sponsor, CareerPro Inc.

 RSVP for this Event

 Click here to learn more about  tax deductions for work related educational workshops


About the Presenter

CEO of Christina Motley & Associates, Christina Motley is a veteran, integrated Chief Marketing Officer (CMO)-on-Demand with 300+ creative, marketing, business, leadership and civic awards. She is a published author, dynamic speaker and member of the National Speakers Association, corporate trainer, serial entrepreneur, and according to her Columbia University daughter, “World’s Best Mom.”

Her successful implementation of integrated marketing strategies has resulted in her servicing multiple clients in a variety of industries since 1992. As a popular keynote speaker, she successfully engages audiences on all things marketing and leadership. Her books Leadership Philosophies from Unsung Leaders and Roanoke Fire and Rescue: Reflections of 150 Year History are available for purchase. A native to Charleston, SC, Christina spent many years in Northern Virginia and Southwest Virginia prior to moving to Raleigh, North Carolina.


About Our Sponsor

Career Pro, Inc. helps executives accelerate their careers, helps companies connect with the talent needed to thrive in today’s marketplace and provides customized outplacement solutions in times of transition by using proven career strategies. Find out more at www.careerproinc.com.

Is Twitter a Part of Your Business? - Christina Motley LLC

Triangle CEO/CMO Christina Motley Featured Speaker on Building Thought Leadership

Christina Motley will present thought leadership best practices using Twitter to 

Triangle-based Chief Marketing Officer (CMO) Christina Motley will deliver a seminar on how professionals can build thought leadership through Twitter. She will be speaking on August 26th, at the Downtown Raleigh Capital City Club  from 7:45 to 8:45 a.m.


A thought leader is an individual or firm that is recognized as
an authority in a specialized field and whose expertise is sought after and often rewarded.


Thought leadership is a powerful business tool to build and promote brand awareness and even to generate leads. There are many effective marketing strategies and a variety of channels to establish thought leadership when it comes to social capital. Twitter is one such platform to consider when creating an online presence.

According to Jeremy Waite, head of digital strategy at Salesforce ExactTarget, many top CEOs and even investors tweet less than once per day. Best practices recommend 4-7 tweets per day for the best results.  Christina Motley will explain why establishing your personal brand on a heavily trafficked social media site like Twitter is one of the best ways for a professional to be seen as an influence in their field.


Attendees will receive an overview of Twitter best practices and personal branding, as well as learn practical ways to begin building a thought leadership presence on Twitter.

Interested parties can register through the group Professional Networking on the Web at http://www.professionalnetworkingontheweb.com/.

Join Savvy on Google Hangout on how to Generate Leads & Grow Your Business

Are you a business owner who is frustrated with social media? Do you want hands-on practical advice about how to navigate and manage social media on your own? Do you desire to generate leads and boost sales by using social media to its fullest potential?

If you answered yes to any of these questions, you don’t want to miss the first virtual Savvy Social Mastermind Group (SSMG) “Ask the Expert” Google Hangout meeting this Monday, March 31 at 10 a.m. EST brought to you by Triangle North Carolina Social Media seasoned pros Kim Adamof and Christina Motley.

Following the hangout, special guest and the most Tweeted Chief Marketing Officer, Alan See,  will present “How to Effectively Market Your Company and Personal Brand on Twitter,” Tuesday, April 1 at 9 p.m. EST. See is a Top 1% Influencer by Kred and has performed for – and interacts with – some of the world’s most respected brands, including IBM, Cap Gemini, Teradata, SAS Institute, NCR Corporation and AT&T.

Based on his e-book, See will cover:

  • Strategy, Technology and Processes: The key competency areas related to social media and in particular twitter
  • Success factors for building a social network and how to create “twitter curb appeal”
  • Personal examples and best practices

Savvy Social Mastermind Group is the brainchild of CEO and CMO (Chief Marketing Officer) Christina Motley and Digital Marketing and Social Media Consultant Kim Adamof. The two social media experts will provide practical, real-world, how to advice and ideas to business owners and managers, who desire to learn more about and implement social media marketing strategies and tactics to grow their respective businesses.

Learn more about Savvy Social Mastermind Group here, or take advantage of a FREE a free trial month. Member benefits include, but are not limited to:

  • Admittance to weekly “Ask the Expert” Google Hangout meetings
  • Monthly educational seminars with guests experts from all over the world who will speak about social media niche topics and the latest technologies
  • Access to additional resources and an Idea Center where professionals can find examples and ideas to implement for future campaigns,
  • A listing in a business directory and much more.


Bits & Bytes -Tim Moore, Millennials & Dancing Elephants | Christina Motley LLC

Bits & Bytes -Tim Moore, Millennials & Dancing Elephants

Tim Moore is one of about 80 million Baby Boomers, who is still busy changing the world.

I met Tim shortly after moving to Raleigh, NC in 2011 to discover we shared many common passions, including the love for marketing, speaking and lifelong learning. Here’s a snippet about Tim and a few insights about Millennials, or Gen Y – the largest population in the United States today with 85 million individuals age 16-32 – from an in person interview earlier this month. Read more

20 LinkedIn Best Practices | Christina Motley LLC

Are You Getting the Most from LinkedIn? Here are 20 Best Practices

Education is for me, soul food. It takes me higher on my journey to be my best self. It is learning and teaching. It was my pleasure to help job seekers who showed up at 8:30 a.m. from as far as Greensboro, N.C. and  speak to the Triangle Executive Careers Group yesterday, March 6, 2013.  It was also my pleasure to learn and uncover new statistics as I prepared my presentation, to deliver the information in a creative, interactive format and to return with homework assignment to find an answer to something I didn’t know (see answer after bulleted take aways). Thank you, Triangle Executives for teaching me! Thank you,  John O’Connor of Career Pro, Inc. for having me! Read more