Portfolio

Recent Blogs

• Entrepreneur at Heart - Burman Clark

• The Differences Between Marketing, Public Relations and Advertising: A Look at Marketing part one of three

• The Differences Between Marketing, Public Relations and Advertising: A Look at Marketing part two of three

• The Differences Between Marketing, Public Relations and Advertising: A Look at Marketing part three of three

• The Not So Simple Truth about Online Resume Scanners 

• How to Successfully Publicize a Blog

• Demystifying LinkedIn to Promote Your Business

Recent writing and design samples:

• 'More for their Money' Blue Ridge Business Journal, 21 Sep 2009
• 'Sweet Spots in Recession' Blue Ridge Business Journal, 27 July 2009
• 'Spa VA’s Robyn Goodpasture on Building a “Beautiful” Business' Blue Ridge Business Journal, 10 Aug 2009
• Roanoke Trash Project
• The Roots of Progress Project

Case Studies and Projects

• Virginia Tobacco Commission Case Study (Integrated Mixed-Media Marketing Campaign)

• Town of Blacksburg Case Study (Crisis Communications)

• Integrated Marketing Communications Presentation

• Integrated Mixed-Media Marketing Communications Campaign for Roanoke FiddleFest

  • FiddleFest Display
    

• Acme Business Machines (B2B)

• Datatel Colleague Advancement Program

  • Colleague Advancement Sales Presentation

  • Colleague Advancement Resource Guide

  • Colleague HR Payroll Marketing Plan

  • Colleague HR Brochure

  • Colleague Advancement Marketing Communications Plan

  • Colleague HR Payroll Marketing Plan
    

• Advance Auto Parts

  • CEO Communications Plan

  • Employee Magazine Case Study for Advance Auto Part

  • HR Strategic Communications 2006 Plan Presentation